Know how much of the AI conversation is yours

AI Share of Voice

Measure your share of the brand mentions in answers from ChatGPT, Gemini, Google AI Mode, Claude, Perplexity and Copilot, against every competitor they name, and see how it moves from one period to the next.

How it works

From tracked prompts to your share of the conversation, in three steps.

  1. 01

    Track the prompts buyers ask

    Add the questions buyers ask AI about your category, then run them on the engines you choose, daily, weekly or on demand.

  2. 02

    Every brand mention is counted

    Each answer is read for the brands it names, yours and every competitor's, so the shares come from what the engines actually say.

  3. 03

    Compare and follow the trend

    See your share against every brand, the change against the previous period, and which engines and prompts move it.

In depth

AI share of voice, in depth.

Six views that show how much of the AI conversation in your category is yours.

Share of voice

Your share of every brand mention.

Share of voice is your mentions divided by the mentions of every brand AI names in your market. Each brand gets its share and its mention count, and all shares add up to 100%.

Period over period

See whether your share is growing.

Every share shows its change against the previous period, so you can tell a real gain from one lucky answer and spot a competitor that is gaining on you.

Filters

Slice it by engine and prompt.

Filter by date range, AI model and prompt type to see where you lead and where you trail: in ChatGPT but not Gemini, or in branded questions but not in buying ones.

Positioning matrix

See every brand on one chart.

Each brand is plotted by visibility against sentiment, with bubble size showing its share of voice, so the leaders and the brands closing in stand out.

Mentions coverage

Know how often you appear at all.

Coverage is the share of AI answers that mention you. Read it beside share of voice: one says how often you show up, the other how much of the conversation you hold.

Clean brand list

Count only the brands that compete.

Platforms such as Reddit and YouTube are left out of the shares, and you can hide any brand that is not a real competitor, so the numbers reflect your actual market.

Share of voice beside the rest of your AI visibility.

Share of voice sits on the AI Visibility overview with your visibility score, rank, mentions coverage and the threads worth joining, all for the same period and engines.

What you see for every brand

  • Share of voice among all brand mentions
  • Total mentions in the period
  • Change against the previous period
  • Mentions coverage for your brand
  • Your rank among every brand AI names
  • Average position in answer lists
  • CSV export of the competitor leaderboard

One platform

Every module reads the same site profile, so what you learn in one shows up in the others.

FAQ

Questions, answered.